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Campari Aperitivo

750ml & 48 Proof

5.0
Rated 5.0 out of 5 stars
2 Reviews

Campari Aperitivo is a Aperitif from the Campari Aperitivo brand hailing from Italy.

What is Campari Aperitivo?

Campari Aperitivo, with its vibrant red hue and complex blend of herbs and fruits, has been a cornerstone of Italian cocktail culture since 1860. Interestingly, until 2006, Campari's distinctive color came from carmine dye, extracted from the crushed shells of cochineal insects – a fact that adds a layer of intrigue to this iconic bitter liqueur.

Why do we love Campari Aperitivo?

Campari Aperitivo stands out in the cocktail world with its distinctive bitter-sweet flavor profile and vibrant red color, derived from a secret blend of herbs and fruits. Unlike rum, which is made from sugarcane byproducts, Campari is a complex Italian bitter liqueur that serves as the cornerstone of classic cocktails like the Negroni and Americano, making it an essential component in any sophisticated bar.

How do you drink Campari Aperitivo?

Campari Aperitivo shines brightest when sipped as part of a refreshing spritz or mixed into a bittersweet cocktail, though adventurous palates may enjoy it neat or on the rocks. This vibrant red spirit is perfect for warm summer evenings, pairing beautifully with light appetizers like olives, cheese, and cured meats, or acting as a zesty counterpoint to rich, savory dishes.

Discover some of our favorite recipes.

$35.99
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Nose: Bitter orange peel dominates, followed by herbal notes of gentian and rhubarb. Hints of cinnamon and clove add warmth. A subtle cherry sweetness lingers in the background.

Palate: Intensely bitter upfront, reminiscent of grapefruit pith. Herbaceous flavors of wormwood and gentian root emerge. Sweet notes of red berries and candied orange balance the bitterness. A touch of vanilla smooths the edges.

Finish: Long and bitter, with a warming spice. Quinine-like dryness coats the tongue. Lingering notes of orange zest and aromatic herbs. Slightly medicinal, leaving a refreshing and appetite-stimulating sensation.

Campari Aperitivo is crafted using a secret blend of herbs, aromatic plants, and fruit in alcohol and water. While the exact recipe remains a closely guarded secret, it's known that the ingredients are infused through a process of cold maceration to extract their flavors and colors, resulting in Campari's distinctive ruby-red hue and complex, bittersweet taste profile.

  • Campari's signature ruby-red color originally came from carmine dye, which is derived from crushed cochineal insects. The company only switched to artificial coloring in 2006, keeping the recipe change under wraps for several years.
  • Despite its Italian heritage, Campari was first produced in significant quantities in Switzerland. The founder, Gaspare Campari, moved production there in the 1840s to avoid high taxes in his native Lombardy.
  • In the 1920s, Campari commissioned famous Italian artist Leonetto Cappiello to create an advertisement. The result, featuring a spirited figure emerging from an orange peel, became so iconic that it's still used in marketing nearly a century later and is considered a masterpiece of Art Nouveau poster design.
  • Main Ingredient: Herbs
    Country of Origin: Italy

    5.0
    Rated 5.0 out of 5 stars
    Based on 2 reviews
    Total 5 star reviews: 2 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
    Best ForRated 0.0 on a scale of minus 2 to 2
    100%would recommend this product
    2 reviews
    • William S.
      Verified Buyer
      I recommend this product
      I'm More Into: Sipping
      My Spirit of Choice (if forced to choose!) Whiskey
      I Bought This For Myself
      Rated 5 out of 5 stars
      Great stuff

      Campari is one of my all time favorites. I love it in a Negroni. I love it straight.

      Best ForRated 0.0 on a scale of minus 2 to 2
    • John G.
      Verified Buyer
      I recommend this product
      Age Range 35 - 44
      I'm More Into: Cocktails
      My Spirit of Choice (if forced to choose!) Whiskey, Scotch, Gin, Aperitifs, Tequila
      I Bought This For Myself
      Rated 5 out of 5 stars
      Negronis are my favorite

      This is an absolute necessity in my home bar. Love this bittersweet liquor.

      Best ForRated 0.0 on a scale of minus 2 to 2
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    Last Updated: 2024-09-07

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